Neuro Insiders

OUTDOOR / OOH NEURO ANALYSIS

Make sure your billboard conveys your message

AI neuromarketing analysis of your outdoor creative. Billboards, transit ads, mall banners, building wraps. Know if your message lands in a single glance, before you pay for the print run and the placement.

€90€290
Single creative

PDF report by email in 3 business days. No dashboard, no login.

Billboard with attention heatmapBus stop ad with attention heatmapMall banner with attention heatmapBuilding wrap with attention heatmap

Businesses that already trust us

VIDAS logo
The Locals logo
Kitchen59 logo
Tobecode logo
Abelini logo
Dreamix logo
VIDAS logo
The Locals logo
Kitchen59 logo
Tobecode logo
Abelini logo
Dreamix logo

What you get

A report with 3 key data categories for your OOH asset

Includes detailed analysis with actionable insights and a personalized consultation on interpreting the data.

Exactly what gets seen at 60 km/h
1. Attention heatmap

Exactly what gets seen at 60 km/h

Eye-tracking AI with 99.9% accuracy predicts where attention lands in the first ~400 ms of glance contact - hot zones and ignored zones.

2. Areas of Interest breakdown

Which element wins the glance - and which is wasted space

We measure the five OOH essentials separately: headline, brand/logo, product/visual, CTA, etc. You see which one earns attentions and which is just decoration on a very expensive surface.

Which element wins the glance - and which is wasted space
Benchmark with 4 key metrics
3. Scores vs OOH benchmark

Benchmark with 4 key metrics

Attention, engagement, cognitive demand and memory - each one benchmarked against outdoor advertising norms, so you know whether your creative is above or below average before you commit to placements.

+ Recommendations from our team

What to keep, what to change - in plain language

The neural data is one thing. What to do with it is another. Our marketing team interprets the output and gives you a short, prioritized list of fixes - ready to forward to your designer or media agency.

The OOH ads that win are those who attract and engage fast.

The decision - in 4 seconds

The OOH ads that win are those who attract and engage fast.

We show you exactly what your audience sees from the bus, the car, or the escalator - before you spend a single euro on print and placement.

Built for OOH that has to perform

1

Brands running a campaign

About to book billboards, bus shelters or mall banners. Catch dead zones in your creative before the media spend goes out the door.

2

Media & creative agencies

Defend your creative recommendation to the client with neuro data, not opinion - and walk in with a stronger second round.

3

OOH media owners

Help advertisers ship creative that actually performs on your inventory. Repeat bookings follow proven results.

The science

The science behind it

We combine eye-tracking analysis with predictive neuromarketing AI - the same technology trusted by Nintendo, UniCredit, DeLonghi, Google and TikTok.

99.9%
Eye-tracking accuracy
300,000
Research participants behind the model
400ms
Avg. time to form perception for an image
70%
Faster decision making on design
340%
Avg. conversion lift achieved by companies using it
95%
Attention prediction accuracy

Real result

What a stronger OOH creative looks like

Real benchmark gains we've measured when neuro-optimised creative replaces the original.

+38%
Attention on hero message
+24%
Brand recall lift
+31%
Message clarity

How it works

Full report in 3 business days. No dashboard, no login.

Quick checkout. One time purchase. Secure checkout.

2. Fill in the details

JPG or PNG of your billboard, banner, transit ad or building wrap. Plus a few details about it.

3. Let us do the work

Within 3 business days, we'll get back to you to set up a personalized session to present the findings

"Before working with Neuro Insiders, every campaign launch started with long meetings full of guesses. Now, we have clarity. We know what works and why. Since integrating their insights, our brand has experienced a 450% growth."

Svetla Lesova portrait

Svetla Lesova

CEO, VIDAS

"Our collaboration with Neuro Insiders has been a game-changer for how we approach the creative process."

Aleksandar Mihalkov portrait

Aleksandar Mihalkov

Founder and CEO, Tobecode

Frequently asked questions

What kind of OOH creative can I submit?+

Anything that lives in a public space: billboards (static or digital), bus shelters, transit wraps, mall banners, building wraps, in-store posters.

How is this different from a real eye-tracking study?+

Real studies cost €5,000–€50,000 and take weeks. We use neuro-AI trained on thousands of hours of those exact studies, with 99.9% predictive accuracy - delivered in 3 business days for a fraction of the cost.

Do you redesign the creative for me?+

No. We give you the diagnosis and prioritized recommendations. Your designer or agency does the redesign - faster and with confidence, because the brief is now data-backed.

Can I test multiple creatives?+

The price covers one creative. For A/B comparisons or full campaigns, contact us about a multi-asset package.

Stop guessing. Start knowing.

Promo offer: €90 (discounted from €290). Analysis ready in 3 business days.

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€90€290
Single creative